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The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft October 18, 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM and Small Business: Smaller, Faster, Better by SugarCRM Inc. August 2011 - (Free Research) The advent of cloud-based CRM applications has eliminated the significant initial budgetary barriers to entry for many businesses, and the proliferation of products geared toward smaller businesses has presented small business with options that allow them to choose based on specific features. Learn more about how CRM can help your small business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

BoldChat Whitepaper: Proactive Chat by LogMeIn, Inc. February 2012 - (Free Research) If you are unfamiliar with proactive chat or already have proactive chat software and want to learn how to make the most of it, then check out this white paper to gain a strong understanding. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing the customer experience across channels -- a manager's guide by Oracle Corporation May 2011 - (Free Research) This eBook explores optimizing and analyzing data collected from each channel and how to apply the findings to a customer experience management (CEM) strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

What's your Customer Experience Advantage? by SAP America, Inc. March 2011 - (Free Research) SAP Insider Article covering new SAP CRM innovations which help companies empower their employees, substantially improve the customer experience, and thereby achieve a competitive advantage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Removing Struggle from Online Shopping: Findings from Econsultancy's Customer Experience Survey by Tealeaf November 2011 - (Free Research) This is a white paper compiled of survey findings on understanding a business' online customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

North American Contact Center Industry 2011: A Mid-Year Update and Forecast by Calabrio, Inc. January 2012 - (Free Research) This informative market update from The National Association of Call Centers (NACC) provides a comprehensive look at the industry. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Smarter Commerce Manufacturing Interactive Guide by IBM January 2012 - (Free Research) Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth. (VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

The Art of Social Sales by Oracle Corporation November 2009 - (Free Research) Read this paper for a discussion from some of the top corporate leadership and thought leaders on how social selling, a.k.a. Sales 2.0, works in specific industries. Listen to what they have to say about how high tech, non-profits, retail, sports, and telcos do it. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Stop losing revenue from poor online customer experiences by Tealeaf August 2011 - (Free Research) 24% of annual online revenue is lost globally due to poor online customer experience. This report will underscore the importance of online customer experience management, or CEM, which is about taking a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy by SugarCRM Inc. September 2010 - (Free Research) This e-book will explore the methods for optimizing sales efforts and working smarter to meet business needs in today’s economy. Continue reading to learn methodologies for increasing sales effectiveness and making this year a successful one for your organization. (EBOOK) VIEW ABSTRACT | GO TO

Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc. November 2010 - (Free Research) Social channels are here to stay and should be part of your customer engagement strategy, as you will be re­quired to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experi­ence strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The 10-Step Guide to Buying the Right CRM Solution by SugarCRM Inc. July 2011 - (Free Research) The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Operationalizing Online Customer Experience by Tealeaf September 2011 - (Free Research) This webinar details the strategic value of operationalizing a customer experience effort across your business. What's more, to give you a head start, Eric T. Peterson will outline Web Analytics Demystified's six step process for operationalizing customer experience management within your own organization. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

CRM Your Salespeople Will Love by Oracle Corporation September 2007 - (Free Research) Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Build Your Own SAP CRM Solution — and Know Exactly How Much It Will Cost by SAP America, Inc. July 2011 - (Free Research) This white paper provides an overview of a rapid deployment strategy designed to take the guesswork out of implementing CRM. Inside, learn how this approach can let you pick and choose features which matter the most to your organization while avoiding playing for ones you don't to provide an accurate, upfront price. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Navigating the path to satisfying online customer experience by Tealeaf November 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. (EGUIDE) VIEW ABSTRACT | GO TO

Optimizing the Application Testing of Your Siebel CRM Environment by Hewlett-Packard Company October 2008 - (Free Research) This paper is based on a SearchSoftwareQuality.com presentation, “Optimizing the Application Testing of Your Siebel CRM Environment,” sponsored by HP and Infosys. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Working the Way Salespeople Work by Oracle Corporation September 2008 - (Free Research) Read this white paper to learn how SaaS implementations of CRM provide an entry point to data that more directly serves salespeople's needs with easy-to-use solutions that help them increase productivity and drive more revenue. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Apply the power of CRM to build customer loyalty by Infor CRM February 2012 - (Free Research) This tip guide comes straight from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Read on to learn how to utilize today's technologies for enhancing customer relationship management (CRM) strategies. (EGUIDE) VIEW ABSTRACT | GO TO

Use effective call centers to build customer loyalty by Infor CRM February 2012 - (Free Research) This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty. (EGUIDE) VIEW ABSTRACT | GO TO

The Butterfly Effect on Data Quality: How small data quality issues can lead to big consequences by Talend August 2011 - (Free Research) This white paper explores the butterfly effect of poor data quality on CRM, ERP, billing, data warehouse, and other enterprise systems. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enhancing the Customer Experience with Loyalty Management by SAP America, Inc. April 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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